Prior to brainstorming, we have to get grip of the main objectives. We do this in different ways, but the result is always the same: we learn the basics like your goal, brand identity, industry in whole, your competitors, strengths, weaknesses, struggles, and more. Then we define specifics such as project targets, deadlines, communication guidelines, and technical requirements. The ideas gathered here will serve as the basis for our mutual work and partnership.
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